{"id":3230,"date":"2023-06-14T16:27:44","date_gmt":"2023-06-14T14:27:44","guid":{"rendered":"https:\/\/www.nordicbridal.com\/?p=3230"},"modified":"2023-06-01T16:41:38","modified_gmt":"2023-06-01T14:41:38","slug":"being-social-on-social-media","status":"publish","type":"post","link":"https:\/\/www.nordicbridal.com\/sv\/being-social-on-social-media\/","title":{"rendered":"Att vara social p\u00e5 sociala medier"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><strong><strong><strong>\u00c4r du faktiskt social eller anv\u00e4nder du bara sociala medier som kanal?<\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"667\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity1-1024x667.jpg\" alt=\"\" data-id=\"3231\" data-full-url=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity1.jpg\" data-link=\"https:\/\/www.nordicbridal.com\/?attachment_id=3231\" class=\"wp-image-3231\" srcset=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity1-1024x667.jpg 1024w, https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity1-300x195.jpg 300w, https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity1-768x500.jpg 768w, https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity1-1536x1000.jpg 1536w, https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity1.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p>Globalt finns det 3,5 miljarder m\u00e4nniskor som \u00e4r aktiva p\u00e5 sociala medier regelbundet och forskning visar att anv\u00e4ndare \u00e4r online i snitt tv\u00e5 timmar per dag. Det ger f\u00f6rst\u00e5s m\u00e5nga m\u00f6jligheter f\u00f6r alla som driver butik!<\/p>\n\n\n\n<p>Men stanna upp en stund och fr\u00e5ga dig sj\u00e4lv: Hur anv\u00e4nder du egentligen dina sociala medier? Du kanske l\u00e4gger upp en bild eller en video och l\u00e4gger ner mycket tid p\u00e5 att v\u00e4lja bakgrunder och placera produkter p\u00e5 ett snyggt s\u00e4tt. Men hur ofta tittar du egentligen p\u00e5 andras profiler och kommenterar? Vill du skapa nya kontakter eller l\u00e4mna en emoji p\u00e5 en profil som du aldrig har bes\u00f6kt f\u00f6rut? Nej, det har jag verkligen inte tid med, kan man tycka. D\u00e5 b\u00f6r du l\u00e4sa vidare&#8230;<\/p>\n\n\n\n<p>Grundtanken fr\u00e5n producenternas sida \u00e4r att sociala medier ska vara precis vad namnet antyder, det vill s\u00e4ga sociala. Men om du bara postar p\u00e5 dina egna profiler men inte \u00e4r aktiv p\u00e5 andras, vad h\u00e4nder d\u00e5? J\u00e4mf\u00f6r det med att g\u00e5 p\u00e5 en fest d\u00e4r du g\u00e5r in genom d\u00f6rren, s\u00e4ger &#8221;Hej!&#8221; och sedan g\u00e5r till ett annat rum och l\u00e4gger dig ner f\u00f6r att sova. N\u00e4r du t\u00e4nker p\u00e5 det p\u00e5 det s\u00e4ttet verkar det som v\u00e4ldigt konstigt beteende, eller hur? Men tanken bakom sociala medier \u00e4r att det ska vara som en online fest d\u00e4r man pratar med varandra, h\u00e4lsar p\u00e5 nya g\u00e4ster och umg\u00e5s tillsammans. Env\u00e4gskommunikation fungerar ju inte p\u00e5 en fest.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Sociala medier utan det sociala blir bara media.<\/h4>\n\n\n\n<p>F\u00f6retaget Meta, som ligger bakom Facebook och Instagram, har skapat algoritmer utifr\u00e5n hur aktiv du \u00e4r. Du kommer d\u00e4rf\u00f6r att se fler av de profiler du engagerar dig mest p\u00e5 i ditt fl\u00f6de. Du har s\u00e4kert noterat att det ofta \u00e4r samma personer du ser nyheter och ber\u00e4ttelser fr\u00e5n? D\u00e4rf\u00f6r \u00e4r det viktigt att f\u00f6rs\u00f6ka variera var man l\u00e4mnar kommentarer och att engagera sig p\u00e5 nya platser.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"667\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity2-1024x667.jpg\" alt=\"\" class=\"wp-image-3232\" srcset=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity2-1024x667.jpg 1024w, https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity2-300x195.jpg 300w, https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity2-768x500.jpg 768w, https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity2-1536x1000.jpg 1536w, https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2023\/06\/web_socialmedia_activity2.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">S\u00e5h\u00e4r kan du bli mer social online:<\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>Om du f\u00e5r en kommentar, svara p\u00e5 den.<\/li><li>G\u00e5 igenom ditt fl\u00f6de varje dag och l\u00e4mna n\u00e5gra hj\u00e4rtan och kommentarer p\u00e5 inl\u00e4gg som engagerar dig.<\/li><li>F\u00f6lj n\u00e5gra nya hashtags som intresserar dig och uppt\u00e4ck p\u00e5 det s\u00e4ttet nya profiler att f\u00f6lja. Engagera dig lite i nyuppt\u00e4ckta profiler s\u00e5 kanske de f\u00f6ljer dig tillbaka.<\/li><li>H\u00e5ll en t\u00e4vling d\u00e4r man m\u00e5ste l\u00e4mna en kommentar.<\/li><li>St\u00e4ll fr\u00e5gor!<\/li><li>F\u00e5 dina kunder att st\u00e4lla fr\u00e5gor till dig med funktionen &#8221;fr\u00e5ga mig vad som helst&#8221;.<\/li><li>Visa upp dina kunder och partners (de \u00e4lskar det och delar ofta, vilket g\u00f6r din profil synlig f\u00f6r deras n\u00e4tverk)<\/li><li>Testa ett nytt filter p\u00e5 din Story &#8211; du kanske inte t\u00e4nker p\u00e5 detta, men det finns massor av olika filter som du kan klicka p\u00e5 f\u00f6r att se alla som har anv\u00e4nt samma filter.<\/li><\/ul>\n\n\n\n<p>Det b\u00e4sta s\u00e4ttet att ta reda p\u00e5 vad som fungerar f\u00f6r dig och din butik \u00e4r att experimentera. F\u00f6rs\u00f6k att h\u00e5lla ett \u00f6ppet sinne och testa alla nya funktioner som dyker upp. Alla nya funktioner prioriteras av algoritmerna och d\u00e4rf\u00f6r kommer till exempel &#8221;reels&#8221;, som \u00e4r en nyare funktion p\u00e5 Instagram, att n\u00e5 fler \u00e4n om du bara l\u00e4gger upp en bild. F\u00f6rv\u00e4nta dig inte att allt ska vara perfekt f\u00f6rsta g\u00e5ngen du provar n\u00e5got nytt. Fel \u00e4r till\u00e5tna! I v\u00e4rsta fall kan du ju faktiskt radera inl\u00e4gget.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Lycka till med ditt sociala engagemang!<\/p><\/blockquote>\n\n\n<div class=\"g g-1\"><div class=\"g-dyn a-27 c-1\"><a class=\"gofollow\" data-track=\"MjcsMSw2MA==\" href=\"https:\/\/www.hilarymorgan.com\/\"><img decoding=\"async\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2026\/03\/banner_HM_2026.jpg\" \/><\/a><\/span><\/div><div class=\"g-dyn a-25 c-2\"><a class=\"gofollow\" data-track=\"MjUsMSw2MA==\" href=\"https:\/\/dianelegrandbridal.com\/\"><img decoding=\"async\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2026\/03\/Unknown.gif\" \/><\/a><\/span><\/div><div class=\"g-dyn a-18 c-3\"><a class=\"gofollow\" data-track=\"MTgsMSw2MA==\" href=\"https:\/\/globalbridalhouse.com\/nl\/\"><img decoding=\"async\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2026\/03\/B2B-Banner-GBH-0326.jpg\" \/><\/a><\/span><\/div><div class=\"g-dyn a-12 c-4\"><a class=\"gofollow\" data-track=\"MTIsMSw2MA==\" href=\"https:\/\/monicaloretti.com\"><img decoding=\"async\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2026\/02\/Monica-Loretti_NB_1800x360.png\" \/><\/a><\/span><\/div><div class=\"g-dyn a-29 c-5\"><a class=\"gofollow\" data-track=\"MjksMSw2MA==\" href=\"https:\/\/milanbride.dk\/\"><img decoding=\"async\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2026\/03\/banner_milan-3.jpg\" \/><\/a><\/span><\/div><div class=\"g-dyn a-26 c-6\"><a class=\"gofollow\" data-track=\"MjYsMSw2MA==\" href=\"https:\/\/azureebridal.com\/\"><img decoding=\"async\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2026\/03\/banner_azuree-2027-kollektion.jpg\" \/><\/a><\/span><\/div><div class=\"g-dyn a-24 c-7\"><a class=\"gofollow\" data-track=\"MjQsMSw2MA==\" href=\"https:\/\/www.demetrios.com\/en\/become-a-retailer \"><img decoding=\"async\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2026\/04\/Demetrios-Banner_corrected.jpg\" \/><\/a><\/span><\/div><div class=\"g-dyn a-4 c-8\"><a class=\"gofollow\" data-track=\"NCwxLDYw\" href=\"https:\/\/www.justinalexander.com\"><img decoding=\"async\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2026\/03\/justin-alexander-banner.png\" \/><\/a><\/span><\/div><div class=\"g-dyn a-11 c-9\"><a class=\"gofollow\" data-track=\"MTEsMSw2MA==\" href=\"https:\/\/www.treschicbridalwear.com\/\"><img decoding=\"async\" src=\"https:\/\/www.nordicbridal.com\/wp-content\/uploads\/2026\/02\/TCBanner_February2026-scaled.jpg\" \/><\/a><\/span><\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00c4r du faktiskt social eller anv\u00e4nder du bara sociala medier som kanal? &hellip; <a href=\"https:\/\/www.nordicbridal.com\/sv\/being-social-on-social-media\/\" class=\"more-link\"><span class=\"more-button\">L\u00e4s Mer<span class=\"screen-reader-text\">Att vara social p\u00e5 sociala medier<\/span><\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":3232,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-3230","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-advice"],"translation":{"provider":"WPGlobus","version":"3.0.2","language":"sv","enabled_languages":["en","sv","no","da","fi"],"languages":{"en":{"title":true,"content":true,"excerpt":true},"sv":{"title":true,"content":true,"excerpt":true},"no":{"title":true,"content":true,"excerpt":true},"da":{"title":true,"content":true,"excerpt":true},"fi":{"title":true,"content":true,"excerpt":true}}},"_links":{"self":[{"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/posts\/3230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/comments?post=3230"}],"version-history":[{"count":10,"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/posts\/3230\/revisions"}],"predecessor-version":[{"id":3246,"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/posts\/3230\/revisions\/3246"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/media\/3232"}],"wp:attachment":[{"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/media?parent=3230"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/categories?post=3230"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nordicbridal.com\/sv\/wp-json\/wp\/v2\/tags?post=3230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}